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Lovo
01
Project Overview
LOVO blends social discovery with hotel booking, letting travelers explore authentic videos and real stay experiences shared by creators who have actually visited the hotels. Users can discover everything from rooms and amenities to real moments from the stay, then explore hotel details, availability, and reviews in one place. By connecting inspiration, trusted creator content, and seamless booking, LOVO turns hotel discovery into a more visual, social, and confident experience.
- Industry
- Travel & Adventure
- Project
- Mobile App
- Year
- 2026
- Branding
- UX Research
- UI Design
Best ValueMadrid, Spain
5.0
(1,240 Reviews)
Elvara Boutique Hotel
$187/night
+100
Alice Springs NT 0870, Australia
4.8
(1,240 Reviews)
The Aston Vill Hotel
$200.7/night
+100
Ubud, Bali
4.9
(3,875 Reviews)
The Grand Palace Hotel
$199/night
+100
100+
Screens
10+
Flows
Flights
Stays
Cars
Trains
Events
02Problem
Hotel Discovery Feels Scattered & Untrustworthy
Travelers bounce between social media, review sites, and booking apps to understand a stay. The process feels fragmented, generic, and disconnected from real experiences.
Fragmented Discovery
Users jump between Instagram, hotel listings, and review platforms just to decide where to stay.
Generic Listings
Traditional booking platforms show polished information, but rarely reveal what the stay actually feels like.
No Real Context
Photos and descriptions lack authentic creator-led stories, local tips, and real moments from the property.
Disconnected Booking
Inspiration happens in one place, while comparison and booking happen somewhere else, creating friction.
03Core Values
LOVO Is More Than A Booking App, It's A Social-First Hotel Discovery Experience
Smart Decisions
Tokyo, Japan
Doesn't matter
Flexible Dates
Doesn't matter
2 Guests, 1 Room
Price Range
Travel Style
Best ValueMadrid, Spain
5.0
(1,240 Reviews)
Elvara Boutique Hotel
$187/night
+100Alice Springs NT 0870, Australia
4.8
(1,240 Reviews)
The Aston Vill Hotel
$200.7/night
+100Ubud, Bali
4.9
(3,875 Reviews)
The Grand Palace Hotel
$199/night
+100
Best Value
Istanbul, Türkiye
4.9 (3,875 Reviews)The Sutton Place Hotel Vancouver
$199/night
Rooms: 2Beds: 2Bathroom: 1
04User Flows
10+ Flows,
One Experience
From Discovering to booking, Every flow feels seamless, visual, and connected.
App Screens
Home & Compare
Users can explore available stays, compare hotels side by side, and quickly understand which option best fits their needs. The flow makes discovery and decision-making simple, visual, and confident.
Booking & Confirmation
Users can review hotel details, enter guest information, and complete their reservation in a clear step-by-step flow. A simple confirmation screen closes the journey with all essential booking details in one place.
Discover, Compare & Decide
LOVO brings real creator experiences, visual hotel discovery, and smart comparisons into one seamless flow. Users can explore with confidence and choose the stay that fits them best.
Manage, Review & Stay
Users can manage active or cancelled bookings, track reservation status, and review their stay after checkout. The flow keeps the full booking lifecycle clear, accessible, and easy to manage.
Explore & Stay Updated
Discover stays visually on the map while keeping track of booking confirmations, price alerts, and trip updates. Everything important stays easy to find and act on.
Profile, Reviews & Creator Growth
Users can manage their profile, track and share hotel reviews, and upgrade to a creator account with additional tools and insights. LOVO turns travel activity into a more social and rewarding experience.
05Design Process
From Insight
To Interface
Every step shaped LOVO into a more visual, social, and seamless hotel discovery experience.
Sarah, 27
Digital-native traveler · creator-inspired explorer
“I want real hotel experiences before I book, not just polished listings.”
4+
platforms travelers often use before booking one stay.
Research
Reviewed hotel apps, creator platforms, and booking behaviors to uncover trust and discovery gaps.
Competitive auditUser interviews
Define
Clarified user needs across inspiration, evaluation, and reservation moments.
PersonasJTBD mapping
Ideate
Mapped flows that connect creator content, hotel comparison, and seamless booking.
User flowsWireframes
Design
Built a refined mobile system for discovery, comparison, booking, and creator tools.
Design systemHi-fi screens
06Design System
A Visual Language
Built For LOVO
Dm Sans
ExtralightThinLightRegularMediumBoldSemiboldExtrabold
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#1C252E
#919EAB
LOVO
Want this for your product?
Lovo pairs creator video of real stays with booking. Tell us what you are building.
Book a call- 30 minutes. No pitch. We'll tell you if it's not a fit.
